Good Food Blog

Regional tastes

Posted at , 21 September 2009 by Carol Wilson - Food writer

I'm intrigued by recent research by food psychologist Greg Tucker and Professor Andy Taylor (adviser to chef Heston Blumenthal) of the University of Nottingham's Flavour Research Group, which has revealed that tastes in food are as regional as dialect. Each region's 'taste dialect' was also found to have an effect on a different section of the tongue.

The research will benefit food manufacturers who will be able to develop products to suit the particular preferences of consumers in precise geographical areas.

Open quotationThe Scots opt for rich creamy flavours sensed on the back of the tongueClose quotation

Apparently, how we taste food depends on where we were born. People in the Midlands, for instance, enjoy spicy flavours and soft textures, while in the South-west the preference is for smooth textures and sweet flavours, particularly apples; the Scots opt for rich creamy flavours sensed on the back of the tongue and also enjoy sweet foods. Tablet (a cross between fudge and toffee), a uniquely Scottish delicacy, incorporates all three of these qualities, being rich, creamy and very very sweet. Incidentally, the research revealed that the Scots are the slowest eaters too.

Not surprisingly, Londoners are the most adventurous eaters and enjoy a wide variety of foods from around the world. The Welsh love strongly flavoured foods such as leeks and onions which hit the middle of the tongue, while in the North-west the preference is for soothing, comforting foods - think Lancashire hotpot and Treacle tart. Hearty, strong-flavoured foods go down well in the North-east - salty York ham and rib-sticking Pease pudding for example, which hit the tip of the tongue.

I've done an unofficial (and very unscientific!) poll among friends and colleagues scattered throughout Britain and by and large the findings seem to be true to form. Although I do think that our tastes in food are established not only by our birthplace but must surely be influenced by our environment, childhood and hereditary traits? I was born in Yorkshire and love robust flavours and I think my sweet tooth must come from my being half Scottish! And of course people move around the country more these days and will naturally take their food preferences with them, so regional food habits will gradually change over time.

How does the research measure up to your experience?

Post a comment

Comments

  • 22 September, 9:17AM

    smitty

    Open QuoteAmazing! I've lived all over the country and have a wide taste in foods. My favourite foods are hot and spicy and I love Indian food - but I've never lived in the Midlands!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 22 September, 1:09PM

    miniminx

    Open Quotecan someone post a link to a good tablet recipe? the above goes to wikipedia...and i've been searching for a tablet recipe for ages!!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 22 September, 2:30PM

    carolann

    Open QuoteTry this: TABLET 300ml creamy milk 450g sugar 110g butter Few drops vanilla essence Place the milk and sugar in a heavy pan and heat gently until the sugar has melted, stirring. Bring to the boil and boil rapidly for about 20 minutes, until a little of the mixture forms a “soft ball” when dropped into cold water. Remove from the heat and stir in the butter and essence. Beat until the butter has melted and the mixture begins to appear ‘grainy’. Pour into a buttered tin and cut into squares when cold.

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 22 September, 3:35PM

    Nicola

    Open QuoteMmmmmm, tablet. I do have a great recipe for it, but its in a cookbook at home. Perhaps I'll make some tonight ;-) That must be my Scottish sweet tooth then.

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 22 September, 10:03PM

    shez

    Open QuoteAs a Yorkshire girl, I have made and loved Yorkshire pudding since I could reach the worktop. Sunday lunch is not right without them but other than that, I eat a wide variety of everything and anything from around the world!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 23 September, 5:13PM

    miniminx

    Open Quote@ carolann - can't wait to try it!!! thanks!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 25 September, 2:08PM

    sioden

    Open Quotesurely it's all nurture not nature. you're not born in London loving every kind of food - you have the opportunity to taste different cuisines and are therefore more open to trying new flavours....

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 25 September, 6:19PM

    Natasha4995

    Open QuoteHaving being brought up in the Midlands, I really am not a fan of seafood. I think being so far from the sea has had an impact on my tastes. Oh and I love a good curry and a big Sunday dinner!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 30 September, 8:15PM

    latifah

    Open Quote Living in Delaware & being born in Philadelphia, local foods are important to me. We're 45 minutes from Pennsylvania Dutch Country & 1 1/2 hours from the beach & also close to the Chesapeake Bay. So hooray for spicy steamed crabs,funnel cakes, shoofly pie, scrapple & the best locally grown tomatoes, corn & peaches! And don't forget those Kennett Square mushrooms practically in our own backyard!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 1 October, 9:03AM

    Uberbabe

    Open QuoteIm from the north east - I love yorkshire puds, suet puds, savoury pies and other rib-sticking creations, as you suggested. Im a vegetarian on ethical groungs, but before I saw the light (more than battery pigs do - pardon the evangelism), I loved steak and kidney puddings and pies, hot-pots black pudding and anything rich and flavourful (but not sweet). Nice fatty, artery-clogging stuff, largely. Maybe there's something in it, but I agree that the tastes we are brought up with are the ones we crave, and they depend on foods available locally and our culture. Now that food from anywhere is available everywhere and at all times of the year I think these variations may disappear gradually, as our accents are starting to as "estuary english" takes over

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 1 October, 7:33PM

    RW, Lyon

    Open QuoteWhat about East Anglia?!

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 1 October, 9:50PM

    Lucie

    Open QuoteI'm a Yorkshire lass living in Israel and strangely enough all my family are HUGE Yorkshire pudding fans! They also love dumplings and sticky toffee pudding..:-) I also cook the traditional Jewish and Israeli dishes and have learnt many new ones from my husband's family ( they are Iraqi Jews). I hope to share some of those in the future

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

  • 2 October, 11:24AM

    crazyfox

    Open QuoteI live in East Anglia My taste in food has changed as i've got older. I particularly love spicy food. I think tastes do change as you age.I don't eat mushrooms anymore since going off them when i was pregnant with my eldest who's now 16. I still can't eat them. I used to love them before.I don't eat beef as the BSE came about when i was first pregnant so wouldn't eat it. Have tried eating it since but don't think much to it.

    Flag as inappropriate

    Please let us know your name and the reason you find the above comment inappropriate.

Leave a comment or suggestion

You must sign in or register to leave a comment.

Sign in / Register
Find more recipes at Good Food channel

All about Good Food

Magazine

Good Food Magazine

Subscribe to Good Food magazine - enjoy inspired recipes delivered straight to your door every month.

Order today, receive your first 3 issues for just £3.

Events

BBC Good Food shows

Join us in Birmingham, London or Glasgow in November!

Plan your trip and book tickets online now.

On TV

Foodie TV

Good Food Channel - see your favourite chefs on Sky Channel 249, Virgin TV 260.

See all TV listings at radiotimes.com, see all goodfoodchannel.co.uk

listings.

Websites

Shopping Tried and tested recipes from Good Food and olive magazines. bbcgoodfood.com
Shopping

Recipes from the new TV channel and celebrity chefs. goodfoodchannel.co.uk